Posted by Every service or product needs good reviews to get customers interested in what they have to offer. They also need it to build trust for the service especially when looking to make money online. So, companies are always on the hunt for how to get more and better reviews.
Fret no longer, as we’ll be giving you several tips for how you can get more and better reviews for your business. The information in this article is guaranteed to help your company/ business get more reviews from any website, including Yelp, Amazon, Google, etc.
Also, it doesn’t matter if you’re a local business, online store, big establishment or if you deliver SaaS or physical products. These tips below will work for everyone regardless of the type of business you run.
Tips For Getting Better Reviews
Various methods can help a company know how to get more reviews for their products, services or companies, and the following are a few very effective ways to do just that.
1. Ask customers for reviews.
Asking customers for reviews is a very effective way to get more reviews. Customers or fans will often happily write about their experiences with the company, service, or product.
This is an easy strategy to employ, just by doing subtle things such as the link to the website in emails and messages sent, reaching out to the customers on social media, and giving the customers a QR code that takes them directly to the review page etc.
2. Make it easy for customers to write reviews.
Writing reviews should be seamless for customers; there shouldn’t be any obstacle stopping or hindering people from writing reviews. You can use Emails to give the customers some options of review pages to choose from. There can be direct links to the various review platforms included in the mail or message.
This way, the customer can choose to give Google, Yelp or Amazon reviews depending on where they purchased the product or whichever website they are most familiar with.
3. Offer a reward
Implementing a reward system is an excellent and effective way to get more reviews for your company, product, or services. Rewards serve to attract people and give them more reason to write/provide a review, especially since they now have something to lose.
You can do this by letting the customers know through ads, billboards, newsletters and various other ways that there will be rewards for anyone who gives their review of the company, product or service.
4. Send a request for review at the right time.
A company interviewed some of their customers about how they felt when companies asked for a review. The consensus was that timing is one of if not the most crucial factor when asking for reviews. Understanding the right time to ask for a review is key to knowing how to get more reviews for your business.
Asking as a wrong time could also lead to customers writing bad reviews out of anger because it would seem like you are nagging them. Knowing the right time to ask varies from business to business but usually between 3 days to a week after the service has been provided or received.
5. Explain The Importance of reviews
Explaining to customers the importance of reviews and how it affects the products and services can help boost the reviews gotten. Telling them the importance will make customers now understand how reviews can impact the products and services they receive.
You can let them know the importance of Google reviews by organizing webinars or forums for customers. Another way to accomplish this is by adding it to the newsletters or sending emails and messages to create awareness.
6. Interact with current reviews
When customers notice that you interact with reviews, they will be motivated to leave one because they know you hear them and their opinions matter. Interacting with reviews can either by trying to solve their issues, just addressing them, or taking note of their reviews. You can do this easily by going through reviews and replying to them on the review page.
7. Taking Advantage of social media
Social media platforms are a way to get more online reviews simply by posting specific questions about the company’s service. Your customers can then leave reviews as comments, making it easy for them and you to view.
You can create a social media presence for this by building an online presence for the company and then asking the questions at different intervals.
8. Give customers good experiences.
When customers are delighted with your service or product, they will instinctively look for a place to write reviews themselves and share their reviews with people using words of mouth. All that you need to do is give the customers an experience that makes them awestruck.
9. Show all reviews
Customers are likely to post a review when they see other people are also doing it. To achieve this, you should put all the reviews in a place that anyone can view easily.
10. Make a review instruction video.
Showing customers how to leave Google reviews for your business can make it much more accessible than ever for people to leave reviews. With the technology today, it is easy to make tutorial videos on how to give a google review.
11. Make a template
Making a template by writing generic parts of the review makes it easier for the customers as it takes less work to give the reviews. You can do this by creating a template that doesn’t affect the customers’ opinion in any way, e.g. The customer service was _________.
12. Optimize review forms for mobile devices
Having review forms available on mobile is very important as most people have a mobile phone, which makes it more accessible because they can write the review anywhere. You can do this by making optimizations to make review channels.
13. Product sampling
You should give out free services or products to people to sample or try out to get their reviews and opinions of the product or service. You can use this when your company is trying out a new product or service.
14. Use a trusted review platform.
The type of review platform used can impact the number of reviews received. If customers don’t trust the site, they are less likely to leave a review even if they have incentives. You can achieve this by using Google reviews, yelp reviews etc.
15. Use reviews to improve products or services
Using the opinions and reviews of customers to improve your business makes them feel like a part of your business community. They will be more willing to give reviews, and those that haven’t given one will be more inclined to because they want to be part of the process.
Conclusion
We have discussed various ways on how to get more reviews for your business above. Getting reviews or customer feedback is an essential aspect of a company’s process. Reviews help the company grow and understand what its target customers want.
You can use any of the above methods or a combination to get more reviews for your business, depending on the one that suits your model most.